Shane Snow Profile

This is an article I wrote for the school newspaper when I was in college. Shane Snow, a personal view of one of the “30 Under 30” by Forbes magazine. Shane Snow, a BYU-I alumnus, was recently featured on Forbes’ third annual “30 under 30” list. According to Forbes magazine, “30 under 30” is a…

Elements of a PR Plan.

There are different ways to develop a PR plan or campaign. Every organization designates these elements in different ways according to their needs. However a good plan or campaign should have the following elements: Situation: This element explains the importance of why a PR campaign is needed. It summarizes the relationship between the public and…